For brands on Shopify & Shopify Plus

Generate revenue by selling shipping insurance in-house.

Cut out third-party insurance providers and keep 100%* of upsold revenue by offering package protection at checkout.

Hero

Trusted by top DTC brands

Logo of customer 1Logo of customer 2Logo of customer 3Logo of customer 4Logo of customer 5
Avg. increase in AOV
2.1%
Total net revenue generated for brands
$10M+ / yr
Avg. attachment rate
~72%

How it works

Turn your CX costs into profit.

Taking care of your customers costs you money. Shield enables you to turn this cost center into a profit center by charging for premium customer service (e.g. package replacements and refunds).

App screenshot

Simple, easy installation.

Get started in minutes—we'll be with you at every step.

Default opt-in or out.

Increase attachment rate by automatically adding Shield to every cart.

Set custom pricing rules.

Set a fixed or percentage fee that Shield will dynamically calculate for each order.

Customize to match your brand.

White-label the Shield widget to promote your brand style and identity.

AI-powered pricing optimization.

We'll work with you to A/B test copy, messaging, and pricing to maximize protection revenue.

Real-time reporting.

Track protection revenue, attachment rate, avg. protection fees, and more on the Shield dashboard.

"Shield is a game changer compared to traditional shipping insurance. In our first three months, we've brought in tens of thousands of additional high-margin revenue with Shield."

TJ Ferrara, Founder at BUBS Naturals

Case study

BUBS Naturals generates $100k+ / year with Shield

BUBS Naturals is a supplement brand on Shopify Plus. After Shield was installed as a checkout widget, BUBS Naturals immediately saw additional ROI—a significant uplift in conversion and protection revenue.

BUBS Naturals Case Study

Team

Partner with the best team.

Shield brings together talent from world-class companies like Ramp, Skio, Icon, Parker & leading DTC brands. We're excited to help you win.

Samay Shamdasani

Samay Shamdasani

Shield

Staff Engineer, Ramp. Prev: University of Michigan.

Roland Shen

Roland Shen

Shield

Senior Engineer, Ramp. Prev: USC.

Kennan Davison

Kennan Davison

Advisor

CEO, Founder at Skio & Icon. Prev: Pinterest, Hulu, YCS20.

TJ Ferrera

TJ Ferrera

Advisor

Growth, Icon. Prev: COO, Co-founder at BUBS Naturals.

Martin Mrozowski

Martin Mrozowski

Advisor

Growth, Parker.

FAQ

Shield is a platform that enables you to set custom fees for protection against loss, damaged, or stolen packages. Instead of offering third-party shipping insurance, offer package protection to your customers directly. Depending on store size, merchants on Shield earn anywhere from a few thousand to tens of thousands per month in additional revenue. Shield is free to install.

Over 600M+ packages get lost, stolen, or damaged annually. Merchants use Shield to provide customers piece of mind that their package is protected, while protecting their own margins and generating additional revenue.

This is entirely up to you. You can configure Shield to upsell a fixed price (e.g. $2) or a percentage (e.g. 3%) of the customer's order value with custom pricing rules. We can help you set and optimize this pricing.

No - Shield is not an insurance company. We sell software to enable Shopify brands to charge custom fees to customers that provide a guarantee to the customer that the brand will protect their package. Brands can customize the copy on the widget to add various premium services (e.g. reship if package lost or damaged, free returns, money-back guarantees, etc.)

You keep the majority of shipping fees collected. After offsetting the upsold revenue against customer claims, the rest is your profit. Brands using Shield have earned up to hundreds of thousands a year in additional net profit.

Shield takes just 10% of shipping protection revenue collected - you keep 90%.

Yes - Shopify only allows embedding on checkout for customers on Shopify Plus. If you're on regular Shopify, you need to use our cart widget. Our team is happy to help you with either installation process.

Yes - we integrate with all major subscription software providers (Skio, Seal, etc.) to make sure that the shipping protection product is added to all re-orders.

Package loss rates are generally quite low - so traditional shipping insurance providers profit massively from upselling their service. Shield enables you to capture all the upsold revenue yourself!

What if you could upsell 70%+ of your customers?

Shield is the only shipping protection platform that generates you additional revenue so that you can focus on growing your business.