For brands on Shopify and Shopify Plus

Make money selling shipping insurance at checkout

Shield is like Route, but in-house. We help you keep 95% of upsold revenue instead of 0%.

Trusted by innovative DTC brands

Logo of customer 1Logo of customer 2Logo of customer 3
Avg. increase in AOV
1.5%
Total net revenue generated for brands
$10M+ / yr
Avg. attachment rate
~30%

Get started in minutes

Easily embed Shield on cart or checkout to start protecting orders & generating revenue.

You're in full control. Set custom pricing rules and white-label the Shield widget to match your brand while providing peace of mind to your customers.

App screenshot

Simple, easy installation.

Get started in minutes—we'll be with you at every step.

Default opt-in or out.

Increase attachment rate by automatically adding Shield to every cart.

Set custom pricing rules.

Set a fixed or percentage fee that Shield will dynamically calculate for each order.

Customize to match your brand.

White-label the Shield widget to promote your brand style and identity.

AI-powered pricing optimization.

We'll work with you to A/B test copy, messaging, and pricing to maximize protection revenue.

Real-time reporting.

Track protection revenue, attachment rate, avg. protection fees, and more on the Shield dashboard.

“Shield is a game changer compared to traditional shipping insurance. In our first three months, we've brought in tens of thousands of additional high-margin revenue with Shield.”

TJ Ferrara, Founder at BUBS Naturals

Case study

BUBS Naturals switched to Shield and generates $100k+ / year in shipping protection revenue 📈

Bubs Naturals is a supplement brand on Shopify Plus. After Shield was installed as a checkout widget, Bubs Naturals immediately saw additional ROI—a significant uplift in conversion and protection revenue.

Instead of working with an external shipping insurance company, Bubs Naturals uses Shield to both protect against their margins for lost and damaged goods and drive additional revenue. Implementation took minutes and we worked closely with the team to A/B test copy, styling, and messaging to optimize attachment rates.

FAQ

Shield is a platform that enables you to set custom fees for protection against loss, damaged, or stolen packages. Instead of offering third-party shipping insurance, offer package protection to your customers directly. Depending on store size, merchants on Shield earn anywhere from a few thousand to tens of thousands per month in additional revenue. Shield is free to install.

Over 600M+ packages get lost, stolen, or damaged annually. Merchants use Shield to provide customers piece of mind that their package is protected, while protecting their own margins and generating additional revenue.

This is entirely up to you. You can configure Shield to upsell a fixed price (e.g. $2) or a percentage (e.g. 3%) of the customer's order value with custom pricing rules.

No - Shield is not an insurance company. We sell software to enable Shopify brands to charge custom fees to customers that provide a guarantee to the customer that the brand will protect their package. Brands can customize the copy on the widget to add various benefits (e.g. reship if package lost or damaged, free returns, money-back guarantees, etc.)

You keep the majority of shipping fees collected. After offsetting the upsold revenue against customer claims, the rest is your profit. Brands using Shield have earned up to hundreds of thousands a year in additional net profit.

Shield takes just 5% of shipping protection revenue collected - you keep 95%.

Yes - Shopify only allows embedding on checkout for customers on Shopify Plus. If you're on regular Shopify, you need to use our cart widget. Our team is happy to help you with either installation process.

Make more money by selling shipping insurance.

Shield is the only shipping protection platform that pays for itself and generates you additional revenue—get started in minutes.